Portfolio
Go-to-market strategy meets growth execution: launch, lifecycle, content, and analytics work across consumer brands, startups, and healthcare.
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Product Marketing & Growth Strategy
Building a Verification-First Dating App from Consumer Insight to Launch Playbook
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Lifecycle & Email Marketing
Driving $700K in Revenue Through Lifecycle Campaigns and Automated Flows
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Brand & Digital Marketing Strategy
Repositioning a Premium Bakery Brand Through Paid Media Testing, AIO/GEO Content Strategy, and Campaign Measurement
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Marketing Analytics & Data-Driven Strategy
Applied Analytics Projects Spanning Sales Analysis, Tableau Dashboards, and LLM Evaluation for SQL Generation
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Growth Marketing & Early-Stage Execution
Building a Growth Foundation for an Early-Stage Consumer Health Startup
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Content & Social Media Marketing
Creating LinkedIn and Instagram Content Across a Venture Capital Firm and an Alumni Community
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Healthcare Venture Research & Market Analysis
Evaluating AI Integration in Healthcare for a Venture Capital